Although the YouTube end screen may not initially appear to be a useful tool for increasing views, it can actually help every channel, no matter how big or little. It is also referred to as the outro screen and was created specifically to encourage viewers to watch the artists’ videos. The end screen makes it easier to discover additional playlists and video content without switching to another channel.
Effectively retaining organic viewers might be aided by this feature. The audience retention and average watch duration are both increased by this YouTube feature, which provides the highest conversion rate. Here are the top 5 techniques to get more views on YouTube using YouTube end screen if you are a creator yourself and are not familiar with its procedures.
Before the end of your video, add end screens
These days, viewers have a short attention span. They are more likely to skip the video and switch to another channel if they have already watched the content they were looking for. The end screen should be added at least 15 to 20 seconds before the finish of the video for this reason. The outros can either be shot or added as text to the end screen. The trick is to make the transition seamless so that people remain interested.
Fresh & Innovative
For viewers to click on the following link, the design must be attractive and appealing. It’s crucial to strategically position the links on the end screen so they don’t obscure you or other key elements of the scene. You can also use a single image or static background with additional music instead of placing a clip on the end screen. Make sure to include some attention-grabbing aspects that hold viewers’ interest throughout the entire video.
Choose the most popular options
Use the well-liked end screen trends that are current, connected, and recently uploaded. This keeps the new viewers interested in watching more comparable content. You can connect related videos in a playlist or series through the end screen to develop a hook. The viewers will therefore naturally click on the following video to discover what it is about as a result. Use recently uploaded videos for the purpose, then progressively direct viewers to older videos you’ve posted in the past. When something is relatable and hot off the media, viewers are more inclined to click on it.
Refresh your end screens
Regularly updating your end screen gives your channel a feeling of progress and an ever-changing essence. The majority of viewers won’t watch the video at the same time, after all. In order to determine which end screen is most captivating, you can experiment with them. It can significantly alter your channel’s aesthetic appeal. Additionally, it works well for advertising because promoting the same look and concept would quickly lose its effectiveness.
Measurement & Analysis
Every YouTube creator has a unique style and methodology. Without looking at the measurements, it is rather difficult to determine whether the techniques are effective. Analytics can provide you with better advice while highlighting any gaps that require further effort. Analytics also aids in understanding visitors, their preferences, clicking patterns, and a variety of other factors. The audience’s reaction immediately affects screen statistics.
You can maximise your video with the aid of promotional companies like Video Promotion Club. Even if you are unable to add the ideal end screen for the goal, the agency may still deliver organic exposure and views thanks to its inexpensive and extremely successful video music promotion techniques.